Exclusive: ActiveProtect Launch Marks New Era in Enterprise Data Security
In an exclusive interview with Michael Chang, Regional Sales Head at Synology, Tech Revolt delves into the unveiling of Synology’s latest innovation, ActiveProtect—a cutting-edge range of enterprise-class data protection appliances. Scheduled for launch on 26 February 2025 at the prestigious TAJ Dubai, ActiveProtect is set to revolutionise data security in the Middle East and Africa (MEA) region.
Chang emphasises that ActiveProtect is built on the principles of simplicity, security, and scalability, providing unified backup solutions tailored to the diverse needs of businesses operating within a rapidly evolving technological landscape. He highlights that the product not only enhances data security but also simplifies management for IT departments, enabling efficient operations without compromising protection.
What tailored solutions does ActiveProtect offer to UAE-based SMEs undergoing digital transformation?
ActiveProtect is an all-in-one solution—a purpose-built backup appliance that eliminates the need for customers to worry about software compatibility or power requirements for their backup needs. For SMBs, which are typically more cost-conscious, this offers a straightforward approach. Once they purchase an ActiveProtect appliance, they gain access to a fully integrated platform, covering both hardware and software.
Moreover, the solution is rich in features, including immutable backups and AirGap functionality, which support compliance and strengthen data protection.
How does ActiveProtect enhance data protection for IT professionals in the MENA region?
ActiveProtect offers a range of advanced features, such as AirGap functionality and immutable backups. Once data is backed up to an ActiveProtect appliance, customers can rest assured that their information remains secure and untampered, safeguarding it from cybersecurity threats.
What key industry insights and data trends are shaping the future of data management?
From a broader industry perspective, we observe key macroeconomic trends influencing data management. Businesses—particularly multinational organisations—are increasingly seeking solutions that enable them to safeguard their data while managing multiple locations efficiently.
As companies expand, their data volumes grow significantly. The rise of AI and productivity tools further accelerates data generation, prompting organisations to explore better ways to manage and protect their information. Synology has identified these gaps—better framed as opportunities—which led to the development of ActiveProtect. With this new backup appliance, businesses can centrally manage their backups, data, and workloads within a single, integrated solution.
How does Synology differentiate ActiveProtect from other data protection solutions?
Synology stands apart by offering a truly comprehensive, all-in-one solution. While competitors typically provide either hardware or software, Synology delivers a fully integrated system that combines both. This seamless ecosystem enables businesses to manage workloads more efficiently and focus on their core operations rather than dealing with integration complexities.
Additionally, should any challenges arise, businesses can always rely on Synology’s support network for assistance with installation or troubleshooting.
What support resources does Synology provide for ActiveProtect users?
For users unfamiliar with the intricacies of the product, Synology offers extensive support resources. These include a dedicated knowledge base on our website, technical support services, and a network of channel partners across the region, ensuring businesses receive the assistance they need.
