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Visa and Whish Money Forge Landmark Fintech Partnership

Visa and Whish Money Forge Landmark Fintech Partnership
  • PublishedMay 7, 2025

Visa, a global leader in payments technology, and Whish Money SAL, a prominent regional fintech, are pleased to announce one of the most strategic partnerships in the region. This collaboration will enable Whish to harness Visa’s advanced services and payment technologies, while allowing Visa to extend its service offerings to over one million Whish app users. A signing ceremony was held to mark this significant collaboration, signalling a new chapter in the region’s fintech landscape.

Leila Serhan, Senior Vice President at Visa and Group Country Manager for the North Africa, Levant and Pakistan (NALP) region, commented on the partnership: “This strategic alliance between Visa and Whish is the first of its kind in the Levant region with an e-wallet and money transfer company. We are aligned with Whish on several key pillars, particularly trust and innovation. This partnership enables us to deliver our advanced payment technologies to a wider audience, facilitating seamless and secure money movement across the globe. As Whish continues its international expansion, we are well placed to support this growth through our presence in over 200 countries.”

Toufic Koussa, CEO and Co-Founder of Whish Money, added: “We are delighted to embark on this new partnership with Visa, which represents a significant milestone for Whish Money. By integrating Visa’s cutting-edge technology and services, we are set to enhance our payment solutions and provide even more secure and efficient financial services to our customers. This partnership reinforces our commitment to innovation and excellence in the fintech sector and reflects the meticulous due diligence Visa conducts before forming such affiliations, given their rigorous compliance standards. Our steadfast commitment to security and compliance has made this unique regional partnership possible.”

This strategic partnership between Visa and Whish Money is expected to transform the fintech sector, delivering unprecedented advancements in digital payments and financial services both regionally and globally. As both organisations draw on their respective strengths and innovative capabilities, the collaboration will not only stimulate economic growth but also set a new benchmark for excellence and security within the industry.

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